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No Vet Alone & Primal



No Vet Alone Partners with Primal for Cycling Apparel to Support Our Nation’s Heroes

Partnership will Provide Veterans and Families with Specialty Gear for

Veterans Day Weekend Events


DENVER, CO – Oct. 29, 2018 – No Vet Alone, a national organization building peer support networks across the county to empower resilience for America’s Finest, announced a new partnership with the Denver-based cycling apparel company, Primal.


Primal will provide No Vet Alone with technical cycling and lifestyle apparel for its various programs and activities to raise support and awareness for veterans in need.


“We are honored to partner with No Vet Alone in their mission to provide groundbreaking programs that are critical to the long-term care for those that have valiantly served our country,” said Dave Edwards, President and CEO of Primal. “These heroes have done their part to serve their communities and country and we are glad to do our part in supporting them through this amazing cause.”


To commemorate the 100-year anniversary of the end of World War I, No Vet Alone was created to provide a national, year-round community-based peer-to-peer support system for Veterans. This network helps build communities that provide resources and tools to help our nation’s heroes improve their lives. Veterans are encouraged to GET CONNECTED and GET INVOLVED.


On Veterans Day 2018, No Vet Alone invites Americans and communities across the country will take part in local activities, concerts and sporting events to honor and support our Nation’s heroes who have served and sacrificed.


“On this 100th anniversary of Veterans Day, and after the centuries of selfless dedication to our country, I can think of no better way to honor the men and women who have worn, and continue to wear, America’s uniform,” commented John Wordin, President and Founder, No Vet Alone. “Dedicating a weekend to them and their families while building a critical peer-to-peer network seems like the very least we can do for them. Such an important event would not be possible without the support and generosity of companies like Primal,” continued Wordin.


Primal has been a longtime supporter of the United States military, providing officially licensed apparel since 2004. In addition to the custom apparel line for No Vet Alone, Primal will produce a limited edition collection of Service Branch apparel with a portion of the proceeds going directly to No Vet Alone.


Primal is also a big supporter of many of the top cycling events and races in the country including RAGBRAI, Ride the Rockies, Bike New York, and the Colorado Classic that will enable No Vet Alone participants a chance to enter competitive fun rides and begin a path towards Paralympic cycling opportunities.


To learn more



About No Vet Alone:    

No Vet Alone is a national peer support network to empower resilience for America’s Finest. This network helps create communities that provide resources and tools to help our nation’s heroes improve their lives. Veterans are encouraged to GET CONNECTED and GET INVOLVED. Each community event fosters an environment to re-establish camaraderie and that camaraderie saves lives.


No Vet Alone will focus on how to improve resilience through group activity, community service, and family support. Our nation-wide network of community programs will expand through the No Vet Alone – Connecting Outpost.


The Connecting Outpost will change the lives of veterans, first responders and their families by improving the issues they face: PTSD, mental health, physical wellness, homelessness, drug addiction, depression, and isolation related issues that directly affect their wellbeing.




  • 62% of our participants reduce or eliminate prescription drug use:
  • 83% reduced PTSD-related stress attacks
  • 58% reduction in direct costs for a participant for VA mental health care, including prescription drugs


No Vet Alone will mark Veteran’s Day 2018 with three days of service member and family-related activities in Phoenix, Arizona.


For more information, visit



About Primal:

Primal is the largest provider of cycling apparel for charity organizations in the world. We are trusted by more event organizers and non-profits because of our commitment to partnerships and making a difference with every opportunity we have.


Primal Purpose.

Our purpose is to inspire and connect unforgettable experiences.

We blend design, craftsmanship, and service to create extraordinary active threads.

Cycling is our passion, apparel is our craft, giving back has become our way of life.


Primal Gives Back.

This is our mission and our promise. Every year Primal contributes more than $1 Million in support to non-profits and charitable causes. With the help of our partners we have been able to create a movement across the industry for positive change. We know that every dollar contributed will count towards advancing research, increasing awareness, improving support, and the hope of finding cures!


A Vehicle for Change.

We believe in cycling as a positive influence globally and are dedicated to increasing the number of people that choose cycling as a means of recreation, environmental conservation, and health.


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