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Taking Applications for 2021

Sponsorship Now!

get yourself sponsored.

We want to team up and we're looking for a few amazing stories to tell! Apply for your opportunity for sponsorship in 2021.

7700 Cherry Creek S Dr #106,
Denver, CO 80231, United States


toll-free: 800.275.6953

office hours: Monday to Friday: 8am - 5pm MST

Sponsorship Terms and Conditions

Primal will award team sponsorships on a case by case basis.

Level of sponsorship and sponsorship term decided by Primal.

Applicants must be an active team currently competing in USA Cycling / USA Triathlon events

Preference will be given to teams active on social media / strong web presence / following

Past team results will be considered but also future goals and targets

Expectations from Primal for all sponsored teams and athletes:

  • Use Primal products at races/team events and as much as possible
  • The team should always be positive ambassadors of the Primal brand and image.
  • Each team member to become an advocate of the Primal brand and product. Ideally, they will develop a deep understanding of our product collection, our culture, and core business
  • Team should be willing to provide feedback on Primal products, along with other information that could be useful in our business as a cycling and endurance sport apparel manufacturer.
  • Introduce potential new teams, athletes, and riders to Primal
  • Primal branding will be visible on all team apparel (visibility depending on the level of sponsorship)
  • Primal to be recognized on all team media as a sponsor in accordance with the level of sponsorship awarded to the team
  • Follow Primalwear on social media, and tag Primal #primalwear and #ridewithprimal in relevant social posts
  • Primal have the right to immediately terminate the sponsorship and association with the team if the team or athletes on the team are found to be performing in an unprofessional or unsportsmanlike manor, or that commit to cheating or other activities that might/can harm the Primal wear brand.
  • Please note not all applications will be successful.

everything custom.

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      2. We know you’re going to love your Primal apparel as much as we do. If for any reason you aren’t completely satisfied with our products or service,
        please let us know and we will make it right.
      1. Primal Gives Back
      2. With the help of our customers, partners, friends, and family, we've been able to contribute over $9 Million to health, advocacy, conservancy, and youth programs around the world.
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