Primal will award team sponsorships on a case by case basis.
Level of sponsorship and sponsorship term decided by Primal.
Applicants must be an active team currently competing in USA Cycling / USA Triathlon events
Preference will be given to teams active on social media / strong web presence / following
Past team results will be considered but also future goals and targets
Expectations from Primal for all sponsored teams and athletes:
- Use Primal products at races/team events and as much as possible
- The team should always be positive ambassadors of the Primal brand and image.
- Each team member to become an advocate of the Primal brand and product. Ideally, they will develop a deep understanding of our product collection, our culture, and core business
- Team should be willing to provide feedback on Primal products, along with other information that could be useful in our business as a cycling and endurance sport apparel manufacturer.
- Introduce potential new teams, athletes, and riders to Primal
- Primal branding will be visible on all team apparel (visibility depending on the level of sponsorship)
- Primal to be recognized on all team media as a sponsor in accordance with the level of sponsorship awarded to the team
- Follow Primalwear on social media, and tag Primal #primalwear and #ridewithprimal in relevant social posts
- Primal have the right to immediately terminate the sponsorship and association with the team if the team or athletes on the team are found to be performing in an unprofessional or unsportsmanlike manor, or that commit to cheating or other activities that might/can harm the Primal wear brand.
- Please note not all applications will be successful.