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  • Custom Cycling Apparel

    View our complete line of custom cycling products

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  • Request a Quote

    From 100% on-time delivery to
    included design services, find out how
    easy it is to work with Primal.

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  • Custom Shop Jerseys

    Grow your brand and community presence with custom shop apparel.

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  • Find out why the nation’s largest

    Cycling Events

    Choose Primal

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  • Team Cycling Apparel

    Need cycling apparel for your team or club? We will partner with you to provide a complete
    look and work with you to make sure your team's mission and goals are accomplished.

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  • Primal//Community

    WE SUPPORT cycling


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Primal Custom provides custom cycling apparel solutions to professional teams, clubs, events, and bike shops. From free in-house design to the selection of fabrics to our excellent customer service - we customize every aspect of the process to each individual client's needs. There are no fees to get started and our pricing is all inclusive.

From the Wednesday night club ride to the 10,000 rider event to the top-tier race team, we have the tools, experience and products to meet the needs of every custom cycling apparel customer. We control every step of the design and manufacturing process from design to delivery, allowing us to supply your custom cycling apparel with an industry leading on-time delivery record. As a full service custom cycling apparel manufacturer, our in-house design team is able to assemble a stunning design that effectively conveys the spirit of your organization.

Our research and development team works directly with on-staff racers, sponsored teams, events and recreational cyclists in an on-going process to design, develop and provide the best custom cycling apparel in the industry.

Find out why so many cyclists choose Primal...

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Primal Gives Back Program

If you are a member of a club or team that rides in a charitable event, Primal can help you raise additional funds for your cause. As a part of our ongoing commitment to cause related cycling events, we will donate 15% of your custom apparel order back to your fundraising team's account...
Primal Gives Back Program