Join E-Team
  Live Chat
  Sign In


Your account for all things Primal.

Don't have an account? Join Now

Forgot your password?
Create an Account
Register to use convenient features and quick checkout.

Already have an account? Login.

Reset Password
Enter your email to receive instructions on how to reset your password.

Or return to Login.

Join the E-Team & get 25% off

*Valid for first-time registrants only & applies to reg. price items only.

Recently Added

Your holiday gift guide.


Braving the elements has never been easier with the Aliti Jacket. Strategic panel placing and underarm vents result in unparalleled moisture management and breathability. The Alitium fabric allows for comfortable riding in temperatures ranging from 20-60 degrees Fahrenheit. A large, water resistant rear pocket allows you to store your goodies without fear of getting soggy from wheel splash-back. A silicone gripper ensures that everything stays in place, keeping you nice and toasty in even the heaviest downpours.

Sold out

Our 6" Envia Spin Short is made for spin class and beyond. With an invisible chamois these shorts can be worn when meeting up with friends or running errands before or after class. We added a wide band for extra comfort and protection from slipping with movement.

Sold out
Featured Category

everything spin.

All new spin specific apparel is the perfect gift for the indoor cyclist in your life. Shop matching Sports Bras, Squat-Proof tights, and our new Envia short with the Sh-Sh-Chamois®.