Primal is the leading designer of custom team jerseys for charitable events. We offer the best jerseys you’ll ever wear and amazing customer service that will knock your socks off. We’ll help you create a design that represents your team and what you stand for. And we put our money where our mouth is - every team who places a custom jersey order with Primal gets a donation directly back to their team fundraising.

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WE BELIEVE. WE RIDE.

We are proud to have contributed over $1.7 Million in support to Bike MS and the MS Society. We believe in the incredible power for change that two wheels can generate.

Team up with us, and we promise to give back to your cause!

Join more than 600 teams who helped us contribute more than $1.7 Million back to Bike MS.

Teams both small and large choose Primal because of our commitment to the cause, remarkable product selection, and industry-leading design service.