The Houston to Austin, TX BP MS 150 is the nation’s largest two-day Bike MS ride and when it comes to customized cycling jerseys and apparel, Primal is the absolute best in the industry. We know that as over the years, seems like we tried them all. Primal product quality is excellent with a wide range of fits for everyone, have great designers, responsive customer representatives, very good pricing and an incredible “Gives Back” program whereby they are a wonderful, committed partner giving back a portion of our teams spend directly to the MS Society. They do it right in every way!
- Marshall C.
Team Captain, Phillips 66
Last year the Phillips 66 team raised an impressive $84,226 and over the past six years, has raised in excess of $660,000.
In addition to captaining the Bike MS team, Marshall runs Ready 2 Roll Cycling with his wife Jan and their friends Steve and Robbie Moskowitz.
"With over 1,700 riders enrolled, Ready2Roll Cycling is a 12-week Saturday cycling series (from mid-January – mid-April) to help prepare riders for the BP MS 150. Weekly rides include fully-supported routes, detailed maps, fully stocked rest stops, port-a-lets, SAG support, bike mechanics, law enforcement and ride marshal support. Enrolled riders get in great shape, ride safer, become strong cycling ambassadors, meet fun people with the same interest in cycling and raise more than $2 million for Multiple Sclerosis.
Our organization loves the Primal Gives Back Program to help us not only show our Ready2Roll Cycling brand but put our money where we stand by helping us raise funds directly for the MS Society. We can allow our riders to order their sizes and have the kits shipped directly to their home allowing for easy management of the order process. With Primal everything works so seamlessly and makes it so easy on our organization."
- Jan C.
Originated in 1989 in Houston, Texas, the training series began as Marshall Cohen (Conoco Bike Club captain) led a small group of cyclists weekly in various towns west and north of Houston to train for the MS 150. The rides of 10-25 people were rather informal and included minimal support.
Steve Moskowitz got involved in 1994 and immediately leveraged his extensive computer skills, operational expertise and drive for inclusiveness. He dramatically expanded the training series adding many other Houston teams as it transitioned into the ConocoPhillips Bike Club training program and soon had hundreds of participants at the training rides. Rides began to include law enforcement, port-a-lets, detailed maps, rest stops, and a significant volunteer presence. Steve welcomed and embraced key individuals in essential volunteer leadership roles who help to contribute to the exceptional training series experience.
As Marshall and Steve were proceeding toward retirement from their positions at Phillips 66 and ConocoPhillips, respectively, they, along with their spouses Jan and Robbie, created Ready2Roll Cycling. Ready2Roll Cycling is a 12-week, fully-supported cycling training series in the greater Houston area that includes in excess of 1,700 participants and over 900 volunteers.
The vast experience in cycling, safety, event planning leadership, operational expertise, communications, marketing, project management, and attention-to-detail were all leveraged in the establishment of Ready2Roll Cycling. Marshall, Steve, and Jan have a wealth of experience as cumulatively have ridden in over 80 MS events, and countless other cycling events including Ride the Rockies, Cycle Colorado, Bicycle Tour of Colorado and more.
The four founders bring to Ready2Roll Cycling unmatched experience from their extensive professional careers, community involvement leadership, fitness, and drive for creating exceptional, safe participant experiences.