For 8 years Bike MS (the National MS Society’s largest fundraising series) has been a customer of Primal. More than $1.7 Million in support has been given back to the Society through our partnership and with our Bike MS teams participating in the PGB program. Primal consistently provides a quality jersey and exceptional design service with more than 300 custom designs for our teams each year. Excellent customer service and attention to detail are part of the culture at Primal. Primal is a valuable business partner that knows the cycling industry, what our participants want as well as on-trend fit and design.